Just give me the data

Recent email to me from a passionate practioner of creative analysis tells how traditional BI is bad for genuine data analysis.

As I see it, traditional BI processes are still designed to start with the answers, not the questions: “Oh, we can’t give you access to the raw data. Your tools (old thinking) probably are not designed to handle that job.” What happens, as [Stephen] Few and [Christian] Chabot keep screaming from the rooftops, is that BI practitioners and business units, etc, never get to ask the right questions. They don’t get to practice what Tableau calls the Cycle of Visual Analysis. It is so disrespectful to the human mind, it makes me want to puke.

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